Stompin' Grounds, based in Nashville, offers line dancing lessons and entertainment led by instructors Tessa and Dustin Sturm. Known for classes at venues like Bootleggers Inn and Whiskey Bent Saloon, they provide group and private dance instruction, DJ/MC services, and event entertainment for bachelorette parties, corporate events, weddings, and festivals. Popular offerings include beginner-friendly group classes with 2-3 line dances and video keepsakes. Stompin' Grounds makes Nashville’s dance culture accessible and fun for all skill levels.

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The Objective

Showcasing Nashville Dance Culture for Tourists and Families

Stompin’ Grounds aims to introduce Nashville’s vibrant dance culture to tourists and families looking for a fun, drop-in activity during their stay. By offering beginner-friendly line dancing classes at popular venues like Bootleggers Inn and Whiskey Bent Saloon, they make Nashville’s iconic dance scene accessible to all ages and skill levels. Through engaging group lessons, private instruction, and event entertainment, Stompin’ Grounds seeks to become a must-visit attraction, encouraging visitors to immerse themselves in local culture and create memorable experiences with loved ones.

The Solution

Making Nashville’s Dance Culture a Must-Do Activity for Tourists

Stompin’ Grounds partnered with local hotels and visitor centers to showcase their line dancing experiences as a top activity for tourists and families visiting Nashville. Highlighting beginner-friendly, drop-in classes and lively events, they attracted guests eager to dive into Nashville’s dance culture. Metaguest’s platform featured “Booking Schedule” buttons for one-day classes, alongside a “Other Experiences” button that provided details on special tour packages, making it easy for visitors to add a dance session to their itinerary.

The Results

Bringing Nashville's Dance Culture to Tourists

  • The partnership between Stompin’ Grounds and Metaguest boosted awareness and participation in Nashville’s line dancing experiences among hotel guests.
  • Increased guest engagement: Through Metaguest’s platform, more visitors were introduced to Stompin’ Grounds’ beginner-friendly classes and vibrant dance culture during their stay.
  • Boosted class bookings: The “Booking Schedule” feature allowed guests to quickly reserve spots for line dancing lessons, driving increased attendance and interest in group and private sessions.
  • Enhanced tourist experience: The integration of “Other Experiences” buttons helped guests seamlessly add dance activities to their itineraries, making Stompin’ Grounds a top choice for a fun and memorable Nashville experience.

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