Molly Green aimed to increase foot traffic and brand awareness among tourists and hotel guests in Nashville. By partnering with Metaguest’s digital concierge platform, the family-owned clothing brand sought to attract visitors looking for unique, one-of-a-kind pieces that serve as memorable souvenirs from their Nashville experience. With a diverse range of fun and sustainable fashion, Molly Green creates a welcoming atmosphere where shoppers can express their individuality. This collaboration focused on enhancing visibility, driving in-store visits, and providing hotel guests with a memorable shopping experience that highlights exceptional customer service and the brand’s commitment to sustainable fashion.