Rum Room aimed to increase engagement among hotel guests in Miami Beach by highlighting its modern Latin-inspired menu and vibrant atmosphere. The goal was to leverage the Metaguest platform to attract tourists seeking a lively dining experience, as well as to promote Venu, the venue’s private event space for customized gatherings. By showcasing its unique offerings, Rum Room sought to create memorable culinary moments that resonate with visitors and elevate their overall stay in the city.
Rum Room is a Miami Beach dining spot celebrated for its modern Latin-inspired menu and lively ambiance. Located at the Miami Beach Convention Center Campus, it serves an array of cocktails and dishes that capture local culture. Rum Room also offers a private event space, Venu, which hosts up to 100 guests with an airy interior and open terrace, ideal for custom events featuring tailored menus and cocktails for special occasions.
36
Guest Views
0.03
Cost Per Impression
0.83
Click Through Rate
10
Hotel Listings
The Objective
Enhancing Guest Experiences with Modern Latin Flavors
The Solution
Savor Modern Latin Flavors with Effortless Dining Access
Metaguest partnered with Rum Room to provide hotel guests with an exciting dining option in Miami Beach. Through the digital concierge, guests explored Rum Room’s modern Latin-inspired menu, featuring vibrant dishes and cocktails that capture local culture. Rum Room capitalized on the platform’s coupon feature—offering a 10% discount—to catch the attention of hotel guests and encourage a visit to the lively venue. This seamless integration allowed guests to indulge in the ambiance and culinary delights of Rum Room, enhancing their overall stay in the city.
The Results
Elevating Miami Beach Stays with Latin-Inspired Flavors
- The partnership between Rum Room and Metaguest enhanced visibility and attracted hotel guests to enjoy a vibrant dining experience in Miami Beach.
- Heightened guest engagement: The digital concierge introduced guests to Rum Room’s modern Latin-inspired menu, highlighting its lively ambiance and local culture.
- Increased foot traffic and exclusive offers: Guests were drawn to Rum Room with a 10% discount, boosting visits for both regular dining and private events at Venu.
- Positive feedback from guests: Visitors appreciated the dynamic setting and unique flavors, making Rum Room a standout destination during their Miami Beach stay.
36
Guest Views
0.03
Cost Per Impression
.83
Click Through Rate